AWC National held a conference call on tips for entering the Clarion Awards on Tuesday, March 11. I joined in as a past judge and was gratified to learn that 9 times Clarion judge Pat Meads had the same advice to give as I would.
Here are ten tips to help you craft a winning entry:
- Complete the entry form correctly! Many otherwise worthy submissions lose big points because they did not bother to read through and complete the entry form.
- The quality of your synopsis makes all the difference! Many entries lose points here.
- Explain why you did things as well as the way you did them.
- Since entries are now electronic, be sure you include close-up photographs. It’s hard to see everything.
- Don’t use acronyms. Don’t make the judges look things up.
- Put your best foot forward. If you are part of a team, make sure your best writer crafts the entry. If you use an intern to do the job, make sure your best writer reviews and edits before submission.
- Tailor your entry to your category. This is sometimes murky territory, so make a solid case. If you enter in more than one category, do separate entries tailored to each category. One size doesn’t fit all!
- Be sure to label EVERYTHING! Our judges look at many entries. It can get confusing. Make sure you get credit for every part of your submission.
- Have a 3rd party review your entry before you submit.
- You can’t win if you don’t enter!